Green energy public relations help convince people the worlds energy crisis

by

Kevin Waddel

The desire to go green is becoming increasingly prevalent in the modern age. People have grown tired of the slothful environmental practices of previous generations and they are fed up with them. They want to strike out on their own, and will do so by any means necessary. This means that many individuals are working hard to make the world a better and cleaner place, often to their own detriment, financially and socially. But the hippie stigma is slowly fading as a larger and larger portion of society realizes that drastic action has to be taken immediately in order to prevent an environmental catastrophe of epidemic proportions. People have to take action as soon as possible in order to combat, hundreds of years of inconsiderate and harmful environmental practices.

[youtube]http://www.youtube.com/watch?v=T9sTPJX9U-w[/youtube]

This is why in the past fifty years or so, recycling has become standard practice. The human race simply cant afford to be wasteful. As garbage dumps become stuffed to the brim the with millions of tons of metric waste, and as the seas run black with oil, it becomes clear that the human race has reached a tipping point. The human race can either band together to fight environmental waste or can continue on a path to mutually assured destruction. This sad fact may be clear to scientists, environmentalists, and activists of all shapes and stripes, but it boggles the mind to think that a significant portion of the population still is unaware of the harm that they are causing the planet on a daily basis. Therefore, many tax exempt political action groups have begun considering entering the field of green energy public relations. By employing a green energy public relations strategy, political action groups can start to try changing peoples minds when it comes to using green energy. Green energy often gets a bad rap, often promoted by misinformation. Some people have a hard time believe that clean, efficient, and inexpensive energy like solar power can meet their power needs. But this could not be further from the truth. A vicious and slanderous public relations campaign funded by greedy energy companies has filled the public sphere with outright lies and half truths regarding green energy. This is the reason why many concerned environmentalists have thrown their hat in to the ring of green energy public relations, so to speak. These concerned citizens are worried that humans have started down a path and that they will not be able to turn around. But by using green energy public relations to their advantage, activists can start to change how people look at green energy solutions to the worlds power crisis. The good news is that green energy advocates have facts on their side. It stands to reason then that green energy public relations should be a breeze. By clearly and efficiently displaying the facts in an easy to understand manner, green energy advocates should be able to thwart decades of misinformation in a manner of seconds. So why is this the case? The sad truth is that people get stuck in habits and many of them fear change, making it difficult to change their actions, even if it is in their own best interests and in the interests of their children to do whatever they can to make the environment cleaner? This may boggle the mind, but it also serves to highlight how a green energy public relations firm can affect change and make the world a better place.

Kevin Waddel is a free lance writer. To get more information about Public relations, Public Relations New York, New York city public relations,

Green Energy Public Relations

, PR, NYC Public Relations Firms, Financial Services Relations in New York visit

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Market maker Bernard L. Madoff arrested in $50B ‘giant Ponzi scheme’
 Correction — January 10, 2009 This article incorrectly states that Mr Madoff attended Hofstra University Law School. His education was actually with Hofstra College, which he graduated from in 1960. 

Friday, December 12, 2008

Top broker and Wall Street adviser Bernard L. Madoff, aged 70, was arrested and charged by the FBI on Thursday with a single count of securities fraud, also known as stock fraud and investment fraud. He allegedly told senior employees of his firm on Wednesday that his $50 billion business “is all just one big lie” and that it was “basically, a giant Ponzi scheme (since at least 2005).” Mr. Madoff faces up to 20 years imprisonment and a fine of up to $5 million. FBI agent Theodore Cacioppi said Mr. Madoff’s investment advisory business had “deceived investors by operating a securities business in which he traded and lost investor money, and then paid certain investors purported returns on investment with the principal received from other, different investors, which resulted in investors’ losses of approximately $50 billion dollars.”

The former chairman of the Nasdaq Stock Market is also the founder and primary owner of Bernard L. Madoff Investment Securities LLC, the closely-held market-making firm he launched in 1960. The firm is one of the top market maker firms on Wall Street. He founded his family firm with an initial investment of $5,000, after attending Hofstra University Law School. He saved the money earned from a job lifeguarding at Rockaway Beach in Queens and a part time job installing underground sprinkler systems.

A force in Wall Street trading for nearly 50 years, he has been active in the National Association of Securities Dealers (NASD), a self-regulatory organization for the U.S. securities industry. His firm was one of the five most active firms in the development of the NASDAQ, having been known for “paying for order flow,” in other word paying a broker to execute a customer’s order through Madoff. He argued that the payment to the broker did not alter the price that the customer received. He ran the investment advisory as a secretive business, however.

Dan Horwitz, counsel of Mr. Madoff, in an interview, said that “he is a longstanding leader in the financial-services industry with an unblemished record; he is a person of integrity; he intends to fight to get through this unfortunate event.” Mr. Madoff was released on his own recognizance on the same day of his arrest, after his 2 sons turned him in, and posting $10 million bail secured by his Manhattan apartment. Without entering any plea, the Court set the preliminary hearing for January 12.

Madoff’s hedge fund scheme may rank among the biggest fraud in history. When former energy trading giant Enron filed for bankruptcy in 2001, one of the largest at the time, it had $63.4 billion in assets. The scheme would dwarf past Ponzis, and it would further be nearly five times the telecommunication company WorldCom fraud and bankruptcy proceedings in 2002.

The Securities and Exchange Commission filed a separate civil suit on Thursday against Bernard L. Madoff Investment Securities and its eponymous founder Mr. Madoff. It was docketed as “U.S. v. Madoff,” 08-MAG-02735, by the U.S. District Court for the Southern District of New York (Manhattan). SEC, New York associate director of enforcement, Andrew M. Calamari, asked the judge to issue seizure orders on the firm and its assets, and appoint a receiver. The SEC pleads, among others, that “it was an ongoing $50 billion swindle; our complaint alleges a stunning fraud that appears to be of epic proportions.” It further accused the defendant of “paying returns to certain investors out of the principal received from other, different investors” for years. Madoff’s hedge fund business had previously claimed to have served between 11 and 25 clients and had $17.1 billion in assets under management. But virtually all of the assets were missing.

United States District Court for the Southern District of New York Louis L. Stanton on Thursday appointed Lee Richards, a Manhattan lawyer, as the firm’s receiver. A hearing is set for Friday, for a ruling on the SEC’s petition to grant plenary powers to the receiver over the entire firm, and an absolute asset sequestration.

Doug Kass, president of hedge fund Seabreeze Partners Management said that “this is a major blow to confidence that is already shattered — anyone on the fence will probably try to take their money out.”

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Colleges offering admission to displaced New Orleans students/OH-WY
See the discussion page for instructions on adding schools to this list and for an alphabetically arranged listing of schools.

Due to the damage by Hurricane Katrina and subsequent flooding, a number of colleges and universities in the New Orleans metropolitan area will not be able to hold classes for the fall 2005 semester. It is estimated that 75,000 to 100,000 students have been displaced. [1]. In response, institutions across the United States and Canada are offering late registration for displaced students so that their academic progress is not unduly delayed. Some are offering free or reduced admission to displaced students. At some universities, especially state universities, this offer is limited to residents of the area.

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Oklahoma trooper on leave after altercation with ambulance personnel

Tuesday, June 16, 2009

An Oklahoma police officer is on paid administrative leave, following an altercation with ambulance personnel while they were transporting a patient to the hospital. Trooper Daniel Martin, a member of the Oklahoma Highway Patrol (OHP), was caught on video by his police vehicle’s dashboard-camera in a physical struggle with paramedic Maurice White, Jr. after Martin pulled the ambulance over. Martin had previously passed the ambulance while en route to another call, but came back and pulled over the ambulance. The incident occurred on May 24, and footage from the police dash-cam was released following a tort claim filed by paramedic White.

It has also been suggested that the previous call had in-fact been to pick up his wife from a police station who was then present in the car during the incident between Martin and the ambulance.

Footage by the OHP released Friday shows the ambulance personnel repeatedly informing Trooper Martin that they have a patient in the back of the ambulance that they are in the midst of transporting to the hospital. Martin yells at the ambulance driver for making what he claims was an obscene gesture – the ambulance driver asserts he raised both hands signalling confusion at the police officer’s actions. Trooper Martin can be heard telling the ambulance driver “I’m going to give you a ticket for failure to yield, and when I go by you saying ‘What’s going on?’ you don’t need to give me no hand gestures now, I ain’t going to put up with that [expletive], do you understand me?”

The video from the police dash-cam is eight minutes long, and paramedic White can be seen twice being pushed up against his ambulance by Trooper Martin. In one instance, Martin shoves White up against the ambulance while gripping his neck tightly with his other hand. In a written statement, paramedic White described the hold placed on him by the Trooper, stating “he engaged my trachea in a claw-like grip digging his nail into my neck while partially shutting off my air supply.”

[Paramedic Maurice White, Jr.] never once became aggressive to that trooper.

The sister of the patient in the ambulance, Clara Harper, was following the ambulance and witnessed the incident. Harper later viewed the footage from the police dash-cam, and she stated to Tulsa World paramedic White “never once became aggressive to that trooper.” She asserted that “He did nothing wrong.” After the ambulance was allowed to continue transporting the patient to the hospital, Harper got into the ambulance to be with her sister. “She was scared, and I was trying to calm her down and telling her everything was going to be all right,” said Harper.

My biggest concern was for the patient. If there’s any nightmare from this, it’s because of what that mother, that patient, had to go through.

Paramedic White was interviewed by KOKI-TV, and recounted his thoughts as the incident was taking place. He stated his main concern was for his ambulance patient: “It was surrealistic because I’ve never had such an experience. My biggest concern was for the patient. If there’s any nightmare from this, it’s because of what that mother, that patient, had to go through.” White’s attorney told KOKI-TV that if White deemed the arrest to be unlawful, he had the right to resist it. White is a paramedic for Creek Nation Emergency Medical Services in Oklahoma. He told FOX News he was surprised at the actions of the police trooper. “He’s taken an oath, just as I have, to protect and serve. I could not believe that this was happening,” said White.

The Oklahoma Department of Public Safety decided to release the police dash-cam video publicly after amateur video of the incident was posted to the video-sharing website YouTube. Captain Chris West, spokesman for the OHP, explained why the video was not released earlier. “We’ve been well aware of the fact that this incident has drawn enormous attention, but made the decision to protect the integrity of the investigation, any and all relevant evidence, as well as the rights of the department employees,” said West. Prior to the release of the dash-cam video, a relative of the patient had posted video of the incident to YouTube. The son of the ambulance patient can be seen in a video stating to the camera “Highway patrolman pulled over my mom’s ambulance because he’s mad we didn’t pull over, and he tried to arrest … the EMT from taking my mother to the hospital.”

One man is there protecting a patient and one man is there abusing his authority and throwing his weight around.

Richard O’Carroll, the lawyer for paramedic White, said that Trooper Martin abused his authority as a police officer. “Everything on this needs to relate back to why are we here? One man is there protecting a patient and one man is there abusing his authority and throwing his weight around,” said O’Carroll. White’s attorney filed a tort claim on behalf of his client in order to get the video of the police vehicle’s dash-cam released. Trooper Martin’s lawyer says he did not realize a patient was in the ambulance at the time of the incident.

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O’Carroll explained the decision of paramedic White not to use sirens while transporting his patient to the hospital: “There was a reason he wasn’t running sirens. There was a suggestion of chest pains and a heart condition and sirens aggravate these conditions by increasing the blood pressure.” However the attorney for Trooper Martin, Gary James, said that the ambulance was not exempt from regulations because it did not have its sirens on. “If they’re not running their sirens or lights, they don’t get afforded any emergency vehicle exemptions,” said James. The OHP chief is handling an internal review into the incident. As of June 1, Trooper Martin has been on paid administrative leave.

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There is no doubt that the transmission in the family car needs work. According to the mechanic, the cost of rebuilding it is somewhat prohibitive. The suggestion is to begin checking into Used Transmissions For Sale in Layton. Here are a few reasons why this approach makes sense. Limited WarrantiesSellers of Used Transmissions For Sale in Layton sometimes include limited warranties as part of the deal. The terms are usually short-term, lasting no more than three months. The good news is that if the seller has a reputation for checking out the condition of those transmissions in advance, the odds of getting one that really does do the job are high.

The Cost Factor It is not unusual for car owners to turn to the idea of used transmissions when there is not money for a new one, and the expense involved with rebuilding the current one is more than they are willing to invest. Depending on the configuration of the transmission, it may be a little tricky to find a perfect match, especially as it relates to the sensors and other computerized components. If a compatible transmission is found and the installation goes off without a hitch, the result is a cost-effective transmission that could last for quite some time. Keeping the Family Car Running Owners who need to keep the car running for another year or so before trading it in will find that opting for a used transmission makes sense. The right one will be much less expensive than a new transmission and will last long enough to finish making preparations to buy a different vehicle.

In fact, that used transmission may still be humming along just fine when the owner is ready to trade it in for something different. Keep in mind there is no one size fits all solution when a transmission needs to be replaced. Work with the professionals at Tanner Transmissions Inc and explore all possible options before making a decision. The right choice will make it easier to get the car back on the road, and provide reliable transportation for however long the owner requires. You can visit their Facebook page for more information.

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Teen broadcasts suicide online

Sunday, November 23, 2008

A Pembroke Pines, Florida teenager killed himself Wednesday, November 19, while broadcasting on the live video site Justin.tv. After making suicide threats and being encouraged by Justin.tv viewers and Bodybuilding.com forum members, Abraham K. Biggs, 19, committed suicide by taking an overdose of opiates and benzodiazepine, which had been prescribed for his bipolar disorder.

Biggs first began blogging about his planned suicide 12 hours before the actual event. He died after taking pills and lying on the bed in front of the webcam. After the broadcast, viewers who apparently thought it was a hoax posted messages such as “OMG”, “LOL”, and “hahahah”.

Hours later, after being alerted by viewers who had noticed that Biggs had stopped breathing, law enforcement and paramedics arrived, discovered his body, and covered the camera. The Broward County Medical Examiner’s Office has reportedly confirmed Biggs’ death.

According to Montana Miller of the Bowling Green State University, the circumstances of this case were not shocking: “If it’s not recorded or documented, then it doesn’t even seem worthwhile. For today’s generation it might seem, ‘What’s the point of doing it if everyone isn’t going to see it?'”

Biggs’ sister Rosalind was angry that neither the website nor its viewers reacted soon enough to save him. “They got hits, they got viewers, nothing happened for hours,” she said. She described him as “very happy” and “friendly and outgoing.” “On a normal day, you couldn’t really tell that he got as low as he did.” However, he did have relationship problems with his girlfriend, according to a friend.

Mental health professionals have warned about the possibility that other mentally troubled people would copy his actions. According to Dr. David Shaffer of Columbia University, “Any video showing it as heroic or romantic or glamorous could reduce the anxiety people might feel about suicide. It becomes a respectable behavior and lowers the threshold of suicide.” He and other psychiatrists recommend that potentially suicidal teens talk to others and “tell what’s going on.”

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Russia’s Navalny airlifted to Germany

Saturday, August 22, 2020

Today, Russian opposition leader Alexei Navalny was airlifted from the city of Omsk in Siberia to Berlin, Germany. Navalny has been suffering from a serious medical condition since Thursday. His associates have alleged Navalny was poisoned.

Alexei Navalny is an outspoken critic of Russian president Vladimir Putin. Navalny was transferred from the hospital in Omsk to Charité in Berlin via air ambulance. Cinema for Peace Foundation, a Berlin-based non-profit, provided for the medical evacuation.

On Thursday, Navalny was flying from Tomsk in Siberia headed for Moscow when he fell ill. The flight was redirected to Omsk, so he could be hospitalized. Associates of Navalny alleged he drank tea laced with poison. Hospital officials in Omsk said no traces of poison was found in his blood or urine. As of Friday, Navalny was in a medically induced coma.

Charité said in a statement, Navalny would be undergoing extensive medical diagnostics. His family would be consulted before any comment on his condition would be released. The hospital also asked for patience.

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July

14

Out of space in outer space: Special report on NASA’s ‘space junk’ plans

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Out of space in outer space: Special report on NASA’s ‘space junk’ plans
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Saturday, September 10, 2011

A 182-page report issued September 1 by the United States National Research Council warns that the amount of debris in space is reaching “a tipping point”, and could cause damage to satellites or spacecraft. The report calls for regulations to reduce the amount of debris, and suggests that scientists increase research into methods to remove some of the debris from orbit, though it makes no recommendations about how to do so.

NASA sponsored the study.

A statement released along with the report warns that, according to some computer models, the debris “has reached a tipping point, with enough currently in orbit to continually collide and create even more debris, raising the risk of spacecraft failures”. According to the Satellite Industry Association, there are now about 1,000 working satellites in Earth orbit, and industry revenues last year were US$168 billion (£104.33 billion,€119.01 billion).

The debris consists of various objects, such as decommissioned satellites and exhausted boosters, but the vast majority of the particles are less than one centimetre across. 16,094 pieces of debris were being tracked as of July, although estimates put the current number at over 22,000. The total number of fragments is thought to be as high as tens of millions. While most of the debris is very small, some of it is travelling at speeds as high as 17,500 mi h-1 (28,164 km h-1; 7,823.3 m s-1).

The International Space Station sometimes has to dodge larger fragments, and in June its crew was forced to prepare to evacuate due to a close encounter with debris.

The UK Space Agency told Wikinews that space flight “is likely to be made more difficult” by the debris. However, communications will “[n]ot directly” be affected, “but if the GEO ring became unusable, there is no other altitude at which objects appear [‘]geo-stationary[‘] and so all antennas on the ground would then have to move in order to track the motion of the satellites”.

Donald J. Kessler, the lead researcher and former head of NASA’s Orbital Debris Program Office, said that “[t]he current space environment is growing increasingly hazardous to spacecraft and astronauts,” and suggested that “NASA needs to determine the best path forward for tackling the multifaceted problems caused by meteoroids and orbital debris that put human and robotic space operations at risk.”

The current space environment is growing increasingly hazardous to spacecraft and astronauts

Two events are thought to be the largest individual sources of space debris. Kessler said that “[t]hose two single events doubled the amount of fragments in Earth orbit and completely wiped out what we had done in the last 25 years”.

The first of these was a controversial 2007 Chinese anti-satellite weapon test, which smashed the decommissioned weather satellite Fengyun-1C into approximately 150,000 fragments over a centimetre in size—making up roughly twenty percent of all tracked objects—537 miles above the Earth’s surface.

The Chinese government has so far failed to respond to Wikinews’s queries regarding the incident.

The other is a 2009 collision between twelve-year-old active satellite Iridium 33 and the defunct Russian Strela-2M satellite Kosmos-2251—both weighing in excess of 1,000 lbs (454 kg)—that occurred 490 miles over Siberia, the first such collision. The Iridium satellite was replaced within 22 days, according to Iridium Communications, who operated it.

We believe this is a substantial first step in better information sharing between the government and industry and support even more robust interaction which can provide better and more efficient constellation operation.

In a statement released to Wikinews, Iridium Communications said that they “received no warning of the impending collision. Although commercial projections of close encounters (commonly called conjunctions) were available, the accuracy of those projections was not sufficient to allow collision avoidance action to be taken.” They also made the assurance that the Air Force Space Command and United States Strategic Command now provide them with information through the Joint Space Operations Center, and that “when necessary, [they] maneuver [their] satellites based on this information to avoid potential collisions. [They] believe this is a substantial first step in better information sharing between the government and industry and support even more robust interaction which can provide better and more efficient constellation operation.”

Iridium expressed their support for “[l]ong-term investment to improve Space Situational Awareness” and “[i]mproved information sharing between industry and the U.S. government”, as well as more “[g]overnment support for policy and processes which would permit sharing of high-accuracy data as required to allow reliable assessment and warning” and “[i]ncreased cooperation between the government and U.S. and foreign commercial operators.”

They maintained that “the Iridium constellation is uniquely designed to withstand such an event. Because of the resilient and distributed nature of the Iridium constellation, the effects of the loss of a single satellite were relatively minor”, and that “any other system, commercial or military, which experienced the loss of a satellite, would have suffered significant operational degradation for a period of months if not years.” Nonetheless, the company is “concerned over the increasing level of risk to operations resulting from the debris in space.”

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The report makes more than thirty findings, and more than twenty recommendations to NASA. None of the recommendations regard how to clean up the debris. However, it does cite a report by the Defense Advanced Research Projects Agency (DARPA), which suggested various possible techniques for catching and removing space debris, such as magnetic nets.

The Cold War is over, but the acute sensitivity regarding satellite technology remains

However, international law does not allow one country to collect another’s debris. George J. Gleghorn, vice chair of the committee, observed that “[t]he Cold War is over, but the acute sensitivity regarding satellite technology remains”.

The debris will, in time, be pulled into the earth’s atmosphere—where it will burn up—by gravity, but more debris is being created faster than this can happen.

The problem of space debris is similar to a host of other environmental problems and public concerns

The report recommends collaborating with the United States Department of State on “economic, technological, political, and legal considerations.” As already mentioned, international law does not allow one country to collect another’s debris.

It is best to treat the root cause, the presence of debris in orbit, and remove the large objects before they can break up into many thousands of uncontrolled fragments capable of destroying a satellite on impact.

According to the report, “[t]he problem of space debris is similar to a host of other environmental problems and public concerns characterized by possibly significant differences between the short- and long-run damage accruing to society … Each has small short-run effects but, if left unaddressed, will have much larger impacts on society in the future.”

A spokesperson for the UK Space Agency told Wikinews that the organisation “does not have any plans to get directly involved with [the clean-up] initiative but through its involvement with NASA in the Inter-Agency Space Debris Coordination Committee, it is conducting studies to identify which objects present the biggest hazard and how many objects may need to be removed and from where.” It says that the viability of such an operation is “a question of treating the symptom or the cause of the problem. Building more physical protection is costly and if the environment deteriorates too far, becomes unviable. It is best to treat the root cause, the presence of debris in orbit, and remove the large objects before they can break up into many thousands of uncontrolled fragments capable of destroying a satellite on impact.”

The spokesperson also pointed out that “[u]nder current licensing regimes (such as in the UK), countries are now obliging operators to remove satellites from crowded regions of space at the end of operational life”.

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July

12

The Growing Trend Of Party Wear Sarees Around The Nation

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Sarees are pieces of clothing that all women want to wear willingly at some point in life. Especially, in our nation, the love for sarees grows when the festive season arrives. Indians always have the knack for sarees, but the surprising thing is that people from all around the globe are now showing great interest to buy party wear sarees.

What caused the great interest in sarees?

It is the media. Almost all things around the world are the outcomes of the media. The influence of all Indian cinemas where classy attires with proper accessories are portrayed, there is no one woman who can stay without buying such attire. Sometimes there are even sarees that are named after the movie or the female actor’s name who wore it. This has made most the women buy party wear sarees no matter which country they are from.

Why choose party wear sarees instead of traditional ones?

In India, the silk infused sarees are rich and are considered as a respectable piece of clothing. However, these days little do we find those sarees at a party as soon as the designer party wears came into existence. It is trendy because party wears look both elegant and stylish at the same time. Unlike traditional silk sarees with which only gold jewels go well, party wear sarees go well with trendy, modern accessories including high heels.Do you have a party tomorrow? Rush to buy party wear sarees and compatible accessories.

Where can you buy them?

Buying party wear sarees is very easy. They are found even in general stores all around the cities. If one feels real shopping is tiresome, she can choose to buy party wear sarees online, which is much easier and comfortable as the items are delivered to your home. Moreover, nowadays, amazing designs are available on online platforms. Even if a person goes to browse through, the designs and materials of the clothing are bound to make them purchase them.

The second reason is the attractive design and a color, which makes the consumer buy it no matter what. Go on, buy part wear sarees and make a bold statement at the party!

July

12

‘Family Guy’ returns to US television, loses in ratings to ‘Housewives’

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‘Family Guy’ returns to US television, loses in ratings to ‘Housewives’
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Tuesday, May 3, 2005

The animated series Family Guy returned to the FOX television network with a new episode Sunday for the first time since it was taken off the schedule three years ago. Although the show kept most of its audience that lead-in The Simpsons gave, FOX was still fourth out of five major broadcast networks in the half-hour, losing most notably to ABC‘s hit Desperate Housewives (UPN, the other major American broadcast network, does not air original programming on Sundays).

However, the season premiere of Family Guy and the series debut of American Dad (which helped usher in what the network termed “The New FOX Sunday”) helped bring FOX to the #2 spot out of five networks in the crucial 18 to 49 demographic, one of the most important to advertisers in the key May sweeps period. “Sweeps” occurs four times a year and helps networks and independent affiliates determine how much a fixed amount of time for commercial advertisement will cost (the higher the ratings, the more revenue for the networks selling the time to advertisers).

On the whole, Family Guy averaged a 6.3 rating in the overnights as posted by Zap2It. While the overnight ratings are fairly accurate, the numbers are preliminary and are subject to minor change. One ratings point is equal to 1,096,000 households, as there are now 109,600,000 households in the United States with at least one television. This translates into a little more than 6.9 million households whose sets were tuned into Family Guy, as recorded by the sample of “Nielsen families,” who record their viewing habits and contribute to the ratings process the US uses. The use of the word “share” in the article means that it is the rough percentage of viewers with their sets on at that hour tuning into a certain program. For example, nine percent of viewers in the United States with their televisions on at 9 P.M. Eastern Daylight Time were tuned to Family Guy.

This only added up to a 9 household share for the hour, compared to an 11 share for Law & Order: Criminal Intent on NBC, a 14 share for a CBS Hallmark Hall of Fame movie of the week (traditionally only aired during the key sweeps periods), and a 23 share for the aforementioned Desperate Housewives. Averaged with the performance of American Dad, a cartoon produced by Family Guy creator Seth MacFarlane, FOX earned a mere 5.8 rating/9 share for the hour.

The episode revolved around a big scheme Peter Griffin, the main character of the series, conjured. To give his wife Lois (who no longer finds him sexually attractive) a second honeymoon in order to “spice up” their love life, he pretends to be actor Mel Gibson so they can stay in a new luxury hotel for free. Peter stumbles upon a sequel to the film The Passion of the Christ, and vows to keep the movie from ever seeing the light of day. To get the movie back, Gibson kidnaps Lois and keeps her captive on top of Mount Rushmore, which leads to a scene in which the three battle on top of the monument, in a homage to the film North by Northwest.

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